Overview
The Launch Directory is a weekly startup launch directory that records new products, startups, and small businesses on permanent, dated pages. Built for founders who want launches to stay discoverable, it combines a public archive, community vote rankings, and SEO context such as Ahrefs Domain Rating. Readers can browse editions by week, while AI assistants can query the record through an MCP connector. It suits indie makers, startup teams, and launch-focused marketers who want a durable listing rather than a fleeting launch-day spike.
Key Features
- Permanent dated pages: Every filing becomes a dated page in the archive, which the site says Google, ChatGPT, Perplexity, and Claude can read, quote, and cite. Weekly edition pages group launches by week and keep older entries easy to revisit.
- Community vote rankings: Signed-in readers vote on listings, and the front page ranks that week's filings by community votes. The site states votes are never sold, so the free leaderboard stays separate from paid promotion.
- SEO signals on every listing: Listings display Ahrefs Domain Rating with daily up, down, or unchanged markers, and the front page surfaces Trust Flow and Citation Flow from Majestic. These metrics give founders a quick view of a site's search authority.
- Paid visibility options: Founders can pay $19 to take the front page for a week or place a notice in the Billboard from $5. Paid notices run in a separate column ordered by total contribution and are kept apart from the vote record.
- AI assistant and developer access: A custom MCP connector at /mcp lets ChatGPT, Claude, Cursor, or VS Code search launches, compare alternatives, and submit products in chat. Developer docs and API keys support deeper integrations.
- Section and archive browsing: Launches are organized into sections such as Directories, Launch & Discovery; Education & Learning; and SEO & AI Visibility. The archive shows weekly launch counts and coming-soon booking totals.
Use Cases
An indie maker preparing a launch can file the product once and keep a dated record that stays available after launch week. A marketer comparing directories can use the launch directory rankings and Domain Rating signals to judge where a listing may carry more SEO weight. Startup teams that want a second wave of discovery can book a paid front-page slot or a Billboard notice while still appearing in the community-ranked leaderboard. The value proposition is straightforward: a launch directory that treats each filing as part of a lasting public record, not a one-day event.
